j. ella boutique


J.Ella Boutique's fresh new location focuses on a beautiful in-store experience with lots of little touches that customers frequently rave feels like an LA or Austin TX boutique. Product mix is based on wearable, on-trend apparel, premium denim, and of-the-moment accessories by handpicked designers from all over the world.

J.Ella's motto "be happy, be good & kind, live fully" is weaved throughout the brand, with monthly philanthropic goals and engaging guests in fun pay-it-forward challenges. J.Ella's private label graphic tees and lifestyle pieces are also wildly popular.

Founded by Jael Thorpe in downtown Brookings in 2010, and opened by Jael and Heather Olson in the Bridges in 2015.


Mon-Sat: 10 am -6 pm

Thurs: 10 am -7 pm

Sun: 12 pm – 4 pm